Hello there, fellow real estate agents! If you're reading this, then chances are you're looking for ways to improve your door knocking game. Well, look no further! In this blog post, we're going to talk about the importance of consistency in team image when door knocking and how it can impact the success of your real estate business.

Key Takeaway #1: Having a consistent team image is crucial for success in door knocking. When both team members have a similar style and mannerism, it can increase the chances of the lead wanting to work with both of you.

As a real estate team, it's important to present yourselves in a consistent manner when door knocking. This means having a similar style and approach, which can leave a positive and lasting impression on the homeowner. When both team members have a similar mannerism, it can increase the chances of the lead wanting to work with both of you, which can result in more leads and ultimately, more success in your business.

Key Takeaway #2: First impressions matter, and the impression you leave on the homeowner can affect whether they want to have a conversation with you or not.

When door knocking, first impressions are everything. The way you present yourself, your team, and your business can impact whether the homeowner wants to have a conversation with you or not. By having a consistent team image, you can leave a positive and lasting impression on the homeowner, which can increase your chances of getting a lead.

Key Takeaway #3: It's important to avoid having team members with opposite personalities or styles as it can give the homeowner a mixed impression of the team and reduce the chances of them wanting to work with both of you.

Having team members with opposite personalities or styles can give the homeowner a mixed impression of the team, which can reduce the chances of them wanting to work with both of you. It's important to avoid this by presenting yourselves in a consistent manner and having a similar approach to door knocking.

Example 1:

Let's say you and your team member have completely different approaches to door knocking. One of you is more aggressive and pushy, while the other is more laid back and reserved. When you knock on the same doors, the homeowners have completely different impressions of the two of you. This can result in missed opportunities and fewer leads.

Example 2:

On the other hand, let's say you and your team member have a similar approach and style. You both introduce yourselves and your company in the same way, and you both use a friendly and approachable manner to talk to the homeowners. The consistency in your approach leaves a positive impression on the homeowners you interact with, and you end up getting more leads as a result.

Now that you understand the importance of consistency in team image, we recommend reading "The Psychology of Selling" by Brian Tracy and "The Challenger Sale" by Brent Adamson and Matthew Dixon for further insights. And if you're looking to take your door knocking game to the next level, sign up for our door knocking master class for realtors today! This class offers practical training on how to effectively knock on doors and build relationships with potential clients.