The Importance of Real Estate Toppers and How to Use Them to Your Advantage

coming soon generate interest gold over asking investment alert marketing toppers Jul 24, 2023

Welcome to today's learning lesson on the importance of real estate toppers and how they can benefit you as a realtor. In this blog post, we will discuss three key takeaways, two examples to demonstrate the lesson being taught, and include definitions for the top three key words.

Key Takeaway #1: The Value of Toppers

Toppers are small signs that are placed on top of your real estate sign to provide additional information about the property. They can be customized to highlight specific features of the property and call out to potential buyers. Having the right toppers on hand can help you market the property more effectively and generate more interest in your listing.

Key Takeaway #2: Different Types of Toppers

There are many different types of toppers available, but some of the most common ones include investment alert toppers, coming soon toppers, sold toppers, and gold over asking toppers. Investment alert toppers are designed to target potential investors or builders, while coming soon toppers can generate buzz and interest in a property before it even hits the market. Sold toppers are a great way to show that the property has already been sold and can help generate interest in other properties that you have listed. Finally, gold over asking toppers are designed to highlight that the property was sold for more than the asking price, which can be a great marketing tool.

Key Takeaway #3: When to Use Toppers

Toppers should be used strategically to help market your properties more effectively. For example, coming soon toppers should be used when you are preparing to list a property, and sold toppers should be used as soon as the property is sold to help generate interest in other properties. Investment alert toppers should be used for properties that are ideal for investors or builders, while gold over asking toppers should be used for properties that have sold for more than the asking price.

Example #1: Investment Alert Toppers

If you have a property that would make a great investment property or rental property, consider using an investment alert topper. By targeting potential investors, you can generate more interest in the property and potentially sell it more quickly.

Example #2: Coming Soon Toppers

When preparing to list a property, consider using a coming soon topper to generate interest and buzz. By getting the word out early, you can generate more interest in the property and potentially sell it more quickly.

Top 3 Key Words:

  1. Toppers - small signs placed on top of real estate signs to provide additional information about the property
  2. Investment alert toppers - toppers designed to target potential investors or builders
  3. Gold over asking toppers - toppers designed to highlight that the property was sold for more than the asking price

In conclusion, using toppers strategically can be a valuable tool in marketing your properties more effectively. By having the right toppers on hand and using them at the right time, you can generate more interest in your listings and potentially sell properties more quickly. If you want to learn more about how to use toppers and other marketing tools to your advantage, consider signing up for the door knocking master class for realtors.

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Time Audit Exercise

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