The Power of Community Coupons: How They Can Help You Build Relationships While Door Knocking
Apr 22, 2023Key takeaways:
- Community coupons are a great way to show that you're not just another sales agent, but someone who wants to be part of the community and support local businesses.
- Using community coupons while door knocking can help you build relationships with homeowners and local businesses, which can lead to more referrals and sales in the future.
- When creating community coupons, be creative and think about what local businesses in the area would be a good fit for your target market.
Two examples to demonstrate the lesson being taught:
- Jane, a real estate agent, is door knocking in a new farming area. She creates a community coupon in partnership with a local coffee shop for a free cup of coffee with any purchase. When she meets homeowners, she offers them the community coupon and tells them about the partnership with the coffee shop. This leads to conversations about other local businesses in the area, which helps Jane build relationships with the homeowners and learn more about the community.
- Mike, a real estate agent, wants to build relationships with families in a specific neighborhood. He partners with a local ice cream shop to offer a community coupon for a free scoop of ice cream with any purchase. When he door knocks, he offers the coupon to homeowners and talks to them about the ice cream shop. This leads to conversations about the neighborhood and families in the area, which helps Mike build relationships with the homeowners.
Definitions for top 3 key words:
- Community coupons: Coupons that offer discounts or free items at local businesses in the community. They are used by real estate agents as a way to build relationships with homeowners and support local businesses.
- Door knocking: A real estate marketing strategy where agents go door-to-door to introduce themselves and their services to homeowners in a specific area. It is often used to generate leads and build relationships with potential clients.
- Farming area: A specific geographic area where a real estate agent focuses their marketing efforts in order to generate leads and build relationships with homeowners in that area.
Finish the lesson with a paragraph that prompts the reader to sign up for the door knocking master class for realtors:
Using community coupons while door knocking is a powerful strategy that can help you build relationships with homeowners and support local businesses. If you want to learn more about how to use community coupons and other door knocking techniques to build your real estate business, sign up for our door knocking master class for realtors. In this master class, you'll learn how to create effective community coupons, how to use them to build relationships with homeowners, and how to turn those relationships into sales. Don't miss this opportunity to take your real estate career to the next level.
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