Key Takeaways:

1. Investing in larger open house signs is a smart move that can help you gain more traction and attention on the street.
2. Real estate is a pay-to-play game, and investing in your career early on can help you grow faster and more successfully.
3. Open house signs are one of the best forms of free advertising for real estate agents, and skipping this step can hold you back from achieving your goals.

Example 1:

Janine is a new real estate agent who is just starting out in the industry. She's not sure whether she should invest in larger open house signs or stick to the smaller, cheaper ones. She decides to take a chance and invest in larger signs, and to her surprise, she starts getting more leads and inquiries from potential clients. Her open houses are now getting more attention and she's starting to see a positive return on her investment. By investing in herself early on in her career, Janine is setting herself up for long-term success in the real estate industry.

Example 2:

Mike is a seasoned real estate agent who has been in the game for a few years. He's been using the same small open house signs for all his listings and hasn't been getting much traction or attention on the street. He decides to take a chance and invest in larger signs, and to his surprise, he starts getting more leads and inquiries from potential clients. By making this simple change, Mike was able to breathe new life into his real estate career and start seeing the results he's been striving for.

Definitions:

1. Traction - the extent to which something gains momentum or attention.
2. Pay-to-play game - a game or industry in which individuals must invest time and/or money in order to succeed.
3. Advertising - the act of promoting a product, service, or idea to potential customers in order to increase sales or awareness.

To all real estate agents out there, investing in your career early on is key to achieving success. One simple way to make a positive change is by investing in larger open house signs. This is one of the best forms of free advertising that can help you gain more traction and attention on the street. Don't be lazy and skip this step - every open house is a chance to maximize your potential and move your real estate career forward. To learn more about how you can succeed in the real estate industry and master the art of door knocking, sign up for our Door Knocking Master Class for Realtors. Our expert instructors will guide you through the process and help you reach your career goals.